Any business owner knows that business networking is what creates the majority of business they receive and that’s true in West Palm Beach, Florida as well. This is a great location to really kick your networking into high gear because of all the awesome opportunities one is given. When you make certain you are actively [...]
As customer experience management (CEM) continues to gain importance in the minds of today’s CEOs, more and more companies are taking on customer experience management projects to improve customer satisfaction, develop better customer insights, nurture customer loyalty and advocacy, and improve customer lifetime value. The rapid rise to the top echelons of strategic priority has [...]
If yours is like most small businesses, you can’t afford the luxury of a PR department, much less a dedicated PR agency or even one employee responsible for external communications and PR. However, this business function is critical as the world of communications continues to expand with new applications, demands and opportunities like social media [...]
Marketing to niches is a great way to focus in on specific groups of people and sell them the products and services they want. But, doing business online has grown more competitive over the past few years. Increasingly aggressive niche marketing tactics are required as the landscape has become filled with marketers hawking their goods [...]
Do you obtain much of your business through referrals from others-from people who know, trust, and like you? The know, trust, and like factor is a necessary ingredient in getting more business referrals. Are you happy with the number of referral partners your referral partner network is producing? Do you want to increase the size [...]