Branding
What Makes a Good Brand Name Online?
Generic names and Trade Marks In the offline world a generic name is never a good brand name. Such names have limited potential as trade marks even if you manage to register them (which we may manage to do for you in combination with a logo). Nevertheless people choose generic names because the name immediately [...]
Things You Should Know About Branding
You know you’ve successfully branded your business when your customers recognize your name and are able to identify your products or company and separate you from all the other businesses offering similar services. Branding has one purpose, to earn the trust of your customers so that they buy only from you and refer your business [...]
The Timeless Brand Identity
The entire universe is in a state of entropy. This means that change is both inevitable and unavoidable. Staying the same is an impossibility. The best we can hope for is to choose wisely the speed and direction of each of our changes. Nothing reflects a company’s vision, personality and strategy more than its brand [...]
Brand Marketing Online
Tremendously significant in a world of increasing globalization, rivalry and internet marketing brand marketing online has become. Compared with offline marketing by building brand marketing online is somewhat similar. Internet provides special opportunities and to build up brand marketing online as challenges. This article provides many tips on how to keep brands image online to [...]
The Power of Small Business Branding Through Private Labeling
Please consider this article for publication in your newsletter or on your website. Permission is granted to reprint for free with resource box and byline intact. Please send me a copy of your publication if you choose to include my article. The Power of Small Business Branding Through Private Labeling Your Label Says A Lot [...]
