Client
30 Client Referrals A Year: How To Get Them?
Do you get all of the client referrals referrals you want or deserve? Most professionals don’t because they’re afraid. Afraid they’ll hurt their client relationships. Afraid they won’t cultivate any new business. Or afraid they’ll appear cheap or salesy. It’s an imagined psychological line in the sand you’re afraid of crossing with people. It’s in [...]
Client Referral Magnet: One (1!) Simple Idea (A Case Study)
A few months ago, I freely recommended to a decent sized sales professional a tiny client referral strategy that had enormous potential. Obviously, generating referrals more consistently in your business is one of the most effective marketing strategies you can undertake. But the problem with client and customer referrals is they are often far too [...]
