Reputation
Riding the Web of Online Reputation Management
“A lie gets halfway around the world before the truth has a chance to get its pants on.” – Winston Churchill. News traveled at a snail pace and methodically before the advent of Internet. The communication channels have radically transformed since then, Internet being the most conspicuous one. Internet has gained the distinction of becoming [...]
Your Online Brand Reputation And Tackling Negative Publicity
We work hard to run an honest business and build a good brand, but there will be times when even the most sincere brands will face a disgruntled and unsatisfied customer. In the olden days this customer would write angry letters to the CEO, and spread the bad word about your brand and services through [...]
Brand Reputation Management: Protecting Your Corporate Brand Image
The success of a business depends highly on the popularity of its brand. Many business organizations spend in terms of thousands and millions in brand promotions and campaigns. Your business online is no different. Your brand image in the online world can define how successful your business is. It takes years of hard work to [...]
