Startup businesses need to realize that a successful business marketing plan is based on sound market research data rather than on a gut feeling, hunch or luck. Small businesses that realize this will have a competitive advantage. Since most entrepreneur ideas center on entrepreneur business opportunities and creating successful products, there is usually considerably less [...]
Many people come to the internet with the hope of making it big in just a short time, unfortunately this isn’t usually the case, the internet is a very competitive place to conduct your business, but regardless of that fact, the opportunities of making good money are always there and keep on increasing by the [...]
Facebook already provides its own advertising case studies. But one about fan pages, researched by Rice University’s Jones Graduate School of Business, is getting a good deal of attention. David Ruth, a university spokesman, says he’s gotten a lot of calls from marketers requesting the full study from Utpal Dholakia , an associate professor of management. [...]
Initially we only cared about the overall win/loss record. But as time progressed we realized we could use the data we had collected as a basis for optimal market research. India is developing at rapid pace and in this fast changing scenario. According to market research – India is becoming a major center of information [...]
Is there demand for my product or service? Are my customers satisfied with our service? How can I generate more sales volume from my existing customers? How can I improve the quality of my product or service? If there is something that you would like to know about your business and industry, marketing research is [...]